Architect Dialogues

Siemens Home Appliances

Client

  • Siemens Home Appliances

Services

  • Conceptualization
  • Editorial
  • Photography
  • Research
  • Social Media

Date

2019

Location

International

Siemens Home Appliances “Architect Dialogues”

As part of an ongoing collaboration, Freunde von Freunden produces inspiring personality-based editorial features for Siemens Home Appliances.

Architects and interior designers create the foundation of modern living. With this in mind, we devised a special editorial format that highlighted the direct links between how the protagonists work with the concepts of material, form, function, and modularity, and Siemens state of the art home appliances.

The featured architects included Paris-based architect Antonin Ziegler, Amsterdam-based sustainable architect Marc Koehler, Finnish interior architect Joanna Laajisto, and Berlin-based architecture duo Barkow-Leibinger. Each story, published both on FvF and Siemens’ own channels, included interviews and intimate photographic shots of the architects in their home and workplace environments, giving readers unique insights into the protagonist’s work, life, opinions, and their current architecture projects.

  • www.sebastianwolf.photo
  • www.sebastianwolf.photo
  • www.sebastianwolf.photo
  • Joanna Laajisto
  • Joanna Laajisto
  • Joanna Laajisto
  • Marc Koehler
  • Marc Koehler
  • Marc Koehler
  • Antonin Ziegler
  • Antonin Ziegler
  • Barkow Leibinger
  • Barkow Leibinger
  • Barkow Leibinger